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viventrova

Brand & Design

Logo and brand identity

A logo that stays legible at small sizes and works on any background, plus the identity system that keeps it consistent.

The problem

A logo's real test isn't the big screen; it's the browser tab, the business card, the profile picture. Logos that fail that test look different everywhere and the brand feels scattered. An identity without rules falls apart at the first change of agency.

What we do

Starting from your brand strategy or a short discovery call, we sketch two or three directions. We test the chosen one from tiny to large, on light and dark backgrounds. Then we turn it into a system — colour palette, typefaces, usage rules — and hand over every file.

How we work

  1. Discovery call

    We listen to your business, your goals and where things stand today, and gather what we need for a quote.

  2. Written quote

    We put the scope, timeline and price in writing. If something out of scope comes up, we talk first.

  3. Build

    We show progress at short intervals and move ahead with your approval at every step.

  4. Measure and support

    After launch we measure the results, report on them and keep improving.

Frequently asked questions

Can you refresh our existing logo?

Yes. Rather than replacing a recognised logo, it's often better to keep the idea and simplify it. We decide together what to keep first.

Which files do you deliver?

Vector files for print (SVG, PDF) and PNG/SVG for web and social media, in light and dark background versions.

Let's talk about this service.

A short call is enough to pin down the scope and timeline.